eMarketing
Topics
Here
are some elements you may want to consider, as well as some sources
of additional information.
Most
Still Don't Understand eMarketing
Ten Years after the Internet became
a popular medium for consumers and businesses, most Marketing Managers
still don't understand message creation and distribution on the Internet.
What gives?
Why
Online Newsrooms Matter
Explore the value of online newsrooms with Tracy Teuscher, The Buzzmaker!
Tracy points out that editors and journalists are frequently looking
for easy to access, comprehensive information. If you provide it on
your website, you're a heck of a lot more likely to be considered
as a source. Tracy also oulines several ways to implement an online
newsroom.
Page Composite, Readability, and the Internet
John Mikelonis, from Ford Muscle compares the rich history
of print and the high quality of print composition to what we find
in most internet publications. He did the layout for this issue of
Aftermarket Quarterly and the difference is phenomenal. Take a look
and then check out Ford Muscle online. Great pub.
Foundations of eMarketing
This is the August '05 issue of Aftermarketing Quarterly,
our email newsletter. Folks are complaining that I have given away
the best kept secrets in eMarketing in this issue. Might want to check
it out.
Search
Engine Issues
Incoming
Links as they relate to Search Engine Results
Keywords
and Phrases Articles
Pay Per Click
